Amway India introduced new collection of summer colour of cosmetics in the Bihar state. “The summer colour includes four shades of nail colour, six shades of lip colour and a range of lip-gloss.
The products are consumed with the goodness of jojoba oil, vitamin-E and almond oil. The new lines of the natural, warm, exciting and fashionable tones of summer collection under Attitude brand name would appeal the young women.” Diptarag Bhattarcharjee, Vice President- East Region, spoke to reporters here.
The cost of the new Attitude summer collection of lip colours is Rs 295 and it is available in six different varieties of Berry Rose, Gorgeous Wine, Peach Fantasy, Red Kids, Metallic Bronze and Truly Fuchsia. Whereas the four new Attitude nail colours Rave Peach, Bitten Berry, Hot Fuchsia and Mystic Silver are priced for Rs 199, said Bhattarcharjee attended with Area Manager, Bihar and Jharkhand.
According to Sarbani Bhattacharya of Amway India, the beauty market pacing up in every big and small city and not just in metros. Bihar is one of the prime markets for the company as it adds about 17 percent of the sale of its products in India.
Bhattarcharjee said, Rs 52 crore was the total revenue collection from Bihar in the 2013.