Tag: network marketing

8 Steps to Build an Effective Network Marketing Strategy
Whether you work alone as an entrepreneur or as a part of a startup or an eCommerce website representative, networking marketing is worth looking into. In short, network marketing represents a unique and personal method of sales and advertisement. According to statistics, network marketing has shown consistent growth across the US, with average income for marketing representatives ranging around $55,500 on a yearly basis.

This is a nice sum to consider for the work it takes to represent a product portfolio in your local area. However, building an effective marketing strategy for this type of sales can be difficult. Let’s take a look at several tips which can help you create your own network marketing strategy and earn more revenue as a result.
1. Corroborate your Credentials
Due to the door-to-door nature of network marketing, the industry faced its fair share of accusations over the years. Many false advertisers have claimed to be representatives of certain companies in order to scam unknowing customers of their hard-earned money.

In order to avoid that, you should corroborate your credentials, claims and identity. Make sure to have legal paperwork with you, which states that you are indeed a salesperson for a network marketing firm and that you have permission and ability to sell their products.
- Build a Product Portfolio
Once you have the necessary paperwork ready, you can create a product portfolio which you will sell to potential customers. A product portfolio can consist of anything that you consider worth selling in your local area. Some of the most popular network marketing industries include fitness, makeup products and house appliances.

Joseph Frank, content marketing specialist at Top Writers Review spoke on the matter recently: “A good product portfolio is necessary in order for you and your company to appear professional to casual viewers. Create a list of products and services which are available for purchase and make sure that you always have those items available for sale.”
- Create a Customer Profile
Very few items can be sold to an unlimited number of people. This is because we differentiate customers based on their genders, age, lifestyle choices and professional occupations.

In order to know which people to target with your products, you need to create a customer profile beforehand. Take some time to consider who would be the perfect customers for the products you have on offer and make sure to market yourself to those people first and foremost.
- Develop a Sales Pitch
It can be very bad for your reputation to show up at a sales meeting without a sales pitch standing by. A sales pitch usually consists of a small “speech” in which you explain why your products are good for that particular customer.

Make sure to prepare answers if any of your customers ask something like “how are your products different than the competitors’?” since these are difficult questions to answer correctly. Be professional and respectful of other network marketing brands since it can damage your own credibility if you start gossiping.
- Provide Social Proof
Another point of contempt worth noting in terms of network marketing is the social proof involved – or lack thereof. People will rarely want to buy something without solid proof that the item works as advertised.

This means that you should have some customer reviews, sales data and the features & benefits list available for unsure customers. That way, you will add a sense of security and trust to your potential customers and ensure that they make the final purchase after being reassured of your products’ performances and quality.
- Establish a Social Media Presence
Customers often check online resources for additional information before making a purchase. It’s a good idea to create dedicated network marketing pages on platforms such as Facebook, Twitter and Instagram before you start the sales process.

This will allow your customers to check for more information online and come across your pages fairly easily. You can use these pages to post product discounts, sales updates, satisfied customer images and other marketing materials.
- Offer Verified Information
No matter whom you talk to in regards to your products, network marketing only works as long as you are honest about your products. After all, you want to build a business around product sales without relying on cheap scam tactics (as we’ve mentioned previously).

Brush up on the information surrounding your products and speak truthfully about their features, usage and pricing. Depending on whether you use door-to-door sales tactics or rely on an eCommerce website, you can offer product demonstration and trial periods to your customers. The friendlier and more helpful you appear to be, the easier it will be to seal the deal and sell a product.
- Follow-up and CTA
Lastly, even if a customer is reluctant and unsure of whether or not they want to buy your product, you still have a chance to sell. Calls to action are a great marketing tactic which can help you achieve bigger sales numbers in network marketing.

If your customer is passive and doesn’t ask any questions about your product, you can do that instead. Ask them whether they are happy with what they see, what they would use the product for and how does the price sound to their purchase abilities. Most importantly, ask your customers about when you can reach out to them to ask again about whether or not they will buy your products. Do your best to follow up on every sales attempt you made in order to get a second chance at selling your product to potential customers.

In Summation

Network marketing requires you to act like a professional salesperson if you want to succeed and build a career in the industry. If you choose to work with others in a network of salespeople, develop a clear plan on how you will do that.

Network marketing does allow you to cooperate with others and sell even more products through teamwork. However, in that case, you should create a business model and split your profits evenly between the members of your network.

Image source: https://www.pexels.com/photo/startup-planning-notes-mac-book-7357/

Author’s bio.

Daniela McVicker is a blogger with a rich experience in writing about UX design, content planning, and digital marketing. Currently, she is the chief contributor at Topwritersreview where she helps individuals and organizations improve their web content writing, design, and planning skills. Her posts are always packed with examples and actionable content that readers can put straight into action.
HOW FRAUDSTERS ARE ABUSING THE MLM INDUSTRY
There a big difference between multi-level marketing companies which promote products and which build a network through a pyramid scheme. In fact, the latter makes money only when people sign up to use the products for themselves.

According to many industry experts, the overall success of everyone depends on the ways in which the individuals receive commissions. While the company’s plan works in a different way altogether, everything boils down through the compensation plan. Some people may be tempted to use the IRs for their own benefits. But, rather than helping them grow with the business and be recognized for their accomplishments, such individuals tend to exploit the people under the network or the downline.

A well-known writer of a magazine stated that illegitimate MLM companies promise to offer incentives for those who bring in recruits. But, instead of focusing on the sales to end consumers, the prime difference lies only on commissions that are fetched from retail sales or inventory sales to other distributors.

Lawmakers and the industry have been put their efforts vigorously to face the worst problems. It’s also possible that people keeping an eye on the internet where doubtful charges may be highlighted in personal blogs. The person may claim to have earned from the business but that’s not the actual case. Abuses also occur in some situations, but independent representatives may collaborate with unscrupulous operators to act smart in the following ways.

Compensation plans with a promise

Sales representatives who are at the top of the pyramid might earn a good amount of money than the ones in the network. This surely indicates that everyone is involved with a pyramid scheme. The entire commission is earned only through appointing new individuals. On the other hand, the rest are at a big loss because the earning is not shared in any case.

Stockpiling

As someone comes up with the idea of network marketing, fraudsters assign the task the people for making purchases. As they join the network, they are qualified to earn commissions. But, this is a smarter way of running a network marketing business. The scheme is deemed to be Ponzi because the network grows simply because individuals have the only option to persuade others for buying the products.

Channel-stuffing

Coming up with a revised product is something that fraudsters think about. This would seem great and create an impression that the company is enhancing product development. But, eventually, the earlier products have to be disposed off because they are out dated. In fact, the independent representatives have to shell out more money to buy them. They have no other option if they wish to continue managing the business for a long term.

Insufficient controls

In the network marketing realm, the representatives are always trained not to make false claims. This might be often misleading when people come to know that it’s worthless to purchase the items. So, if this is not the case, then main motive would just be recruiting new people to the network. On the other hand, nobody would benefit as per the compensation plan the company has presented.

Pay to join

Requesting representatives to pay fees could sound fishy. Even if the prime motive of growing the network is fulfilled, the upstream individuals would only be earning. After all, a legitimate MLM business grows only when everyone seeks the potential of earning something extra. It should be far beyond what they earn from the nine to five jobs.

Doubtful sales tools

A new joinee may be persuaded to buy DVDs that are packed with a set of training sessions. This is often the best way to gather money especially when someone is a poor performer. The upline mates are bound to get something from them when they understand the situation they are going through. This could be considered as robbing money when the individuals are planning to move out from the network.

Indirect motivation

Motivation is something that organizations boost for their employees. Some MLMs just like to enhance it with messianic language. They may also put forth an impression of delivering the purpose and being involved in improving community living. Well, this is tactic to lead the representatives to be loyal. They still follow what’s been stated even when they are losing money. Nobody can ever figure out what might be happening behind the scenes.

According to a reputed Direct Sales Association, code of ethics has been presented to prevent abuse. But, on the contrary, the laws can be enforced in other regions of Asia. In many cases, everything is dependent on the management style, the skills with which the business is managed, and the long-term benefits that can be enjoyed. It could either be through ethical means or responsibilities in accomplishing the sales. In case someone needs assistance, then he can approach an MLM coach. This would lead him in the right direction and help him grow the network like never before.

Read MOre:
- SCAM Companies New Updated list
- Top MLM Companies of Network Marketing in India
Network Marketing/MLM market in New Delhi, India, to triple in next 9 years
Key Highlights:
- Guidelines on direct selling/networking marketing in final stage
- Network marketing to reach Rs.15-20 billion by 2025
- Direct selling industry/network marketing directly in line with the Government’s ‘Make in India’ campaign.
New Delhi, 5 July (Networkingeye): As per the reports from FICCI – KPMG on Tuesday, June 28, 2016, the market size of the Direct Selling/ network marketing Industry in the capital city, New Delhi, has the potential of reaching Rs. 15-20 billion by 2025

The report, titled, ‘Direct Selling: Delhi – A Global Industry, Empowering Millions’ — attributes the growing income of the middle-class households, growth in the consumer markets and an increase in the infiltration of direct selling/ network marketing to globally comparable levels as main reasons for the growth of this industry.

Chandralekha Malviya, Principal Advisor, Ministry for Consumer Affairs, Food and Public Distribution said “We acknowledge the contribution of this industry and we have worked hard on preparing the guidelines for the industry. It is in the final stages of approvals and will be released very soon.”

As per the report, the direct selling/network marketing industry in India is currently considered to be at Rs. 7,500 crores and between 2009-10 and 2013-14, New Delhi was the fastest growing direct selling/ network marketing states at a compound annual growth rate of 43 percent.

Besides being the fastest growing, New Delhi has also recorded the double-digit growth of more than 16 percent over the past four years, which has attracted a large number of Indian and foreign direct selling/ network marketing companies.

The report further added that the state has seen a continuous growth in the number of direct sellers/ network marketing in the year 2013-2014. More than 250,000-300,000 direct sellers were estimated to be engaged in the industry and this number is only expected to grow further as the industry expands.

The report affirmed that the direct selling/ network marketing industry has assisted in providing self-employment opportunities and supported women empowerment. Nearly 145,000-175,000 female direct sellers got the opportunity of self-employment in 2013-14, through direct selling/ network marketing industry.

The report added that the direct selling industry/network marketing has also contributed to the overall growth and technology percolation which is mainly due to its sourcing manufacturing capabilities of Small and Medium Enterprises (SMEs) in the state and is directly in line with the Government’s ‘Make in India’ campaign.

Stressing on the growth contributors, the report suggests that the industry has the potential for greater penetration.

A robust gross domestic product (GDP), an increase in the household income that is expected to triple by 2025, rapidly growing urbanization, and overall growth of the industry in key sectors such as health and wellness, cosmetics, household goods, many of which are expected to grow at 10-16 percent, are considered to be the other growth factors of direct selling/ network marketing industry.

The report also emphasized on the series of immediate short terms reforms as well long terms measures that are required for a favorable and sustainable operating environment in India for the companies operating in direct selling/ network marketing industry.

Chief Executive of Vestige Marketing, Anukul Agrawal, said “We are very encouraged to learn from Consumer Affairs Ministry that the guidelines will be issued very soon. Direct selling industry will strictly follow the guidelines.”
Are you part of a Legitimate Network Marketing / MLM Company or Pyramid Scheme?
Key Highlights:
- General notion about the network marketing /multi-level marketing/direct selling industry
- Understand how to differentiate legitimate and fraudulent network marketing company
As the world is progressing in technology and automation, there are also other developments and business models that are coming up which promise to help individual build their own system for residual income. Yes, we are talking about network marketing, famously infamous as multi-level marketing (MLM). Fortunately or unfortunately many network marketing companies have been under the spotlight lately for all the wrong reasons, wrong situations or false allegations.

Network marketing or multi-level marketing (MLM), is a system of retailing, in which the products and services of a company are sold by independent representatives. Generally, network marketing or a multi-level marketing company will encourage its individual representatives to build and manage their own sales force by adding distributors/business partners, keeping them motivated and training them to sell the products or services

Although the biggest advantage of network marketing is the opportunity to earn and make a good amount of residual income, it is important to understand that it is not a get rich quick scheme or get rich easily scheme. It is complete hard work and can become a full-time job if done with dedication and honesty.

There is also a general notion that anything resembling a pyramid is a scam or not completely a legitimate business. But what we forget is that every profitable and sustainable business model in the world works on a pyramid structure. A company is headed by one CEO under whom there are 3-4 VP’s , under the VP’s there are 9-10 DGM and so on. Even our Government is structured in a pyramid – One President, under him his Ministers and so forth. Every strong structure is a pyramid structure. People should be more worried about how a network marketing company is sustained rather than with the shape of the pyramid.

So how does one decide if the network marking company they are looking g at is indeed legitimate and not fraudulent money-making schemes? Here’s how to differentiate a legitimate business from a pyramid scheme:

Legitimate direct selling companies add value to the existing economy by selling competitive, high-quality products and services and provide a sustainable source of income for those who choose to sell those products. In particular :
- Legitimate network marketing companies provide accurate information about the company, its products, and usually have a website to research, understand and study their products.
- Business in simple terms means goods or services being exchanged for an equal value of money. Hence, a legitimate network marketing company has products or services that are competitive in the marketplace and is purchased by the end user.
- It is very vital to understand that no legitimate network marketing company makes any payment or has a compensation plan based on recruitment of people into the business. The payout or commission is and should always be based on the turnover made by the individual or his team. This means that each time a product or service is sold, the company pays commission to the individual representative on the total sales made. Having said this, anyone who purchases the product from a network marketing company can become the distributor or individual representative of their products and start earning a commission. However, each company has certain qualifying criteria for becoming an individual representative or a distributor, one of them includes the amount of purchase made by the individual as a customer.
- Based on the fact, that, a legitimate business, means an exchange of goods and services for an equal value of money, the compensation plan of a network marketing company should primarily be on the sale of products and services .The sale can be the personal sale of the individual representative or the sales generated by the team under the individual representative.
- A legitimate network marketing company will have a clear policy of return and refund of money in case the individual is not satisfied with the product .The website of the company should very clearly mention procedure for return and refund with contact details like email Id and phone numbers, in case an individual wants to retune and claim a refund. The time frame for claiming a refund should also be very clearly mentioned in their policy and strictly adhered to.
Indeed, network marketing companies face a lot of challenges since there is a lack of awareness, misconception and most importantly, because there is no legislation to administer the industry, especially in many developing economies including India. This gives way to doubts and apprehension when it comes to starting the business with network marketing or multi-level marketing companies. Another notion of people, in general, is that network marketing is an easy and fast money making way, but the fact is that the individual representative or the network marketers who are involved in a legitimate network marketing company have to put in a lot of hard work and efforts to achieve their goals. In this light, it is important to understand and become more aware of the new trends in the economy. Only awareness combined with correct information about the industry will help to differentiate between a legitimate and a fraudulent network marketing company.
The Status of Network Marketing/MLM/Direct Selling in India
Key Highlights
- The history of network marketing
- Global industry size
- Need of the hour for the direct selling industry to thrive and flourish in India
What is Direct Selling and Network Marketing?

Before we discuss or try to understand the current situation of Network Marketing /MLM or Direct Selling Industry in India, it is important to understand the Industry first.

A simple definition of network marketing or Multi-level marketing (MLM) is that it is a marketing strategy wherein a company does not hire sales force or marketing team to market and sell its products. Instead, they have independent representatives who use their personal network to promote the goods and services of the particular company and make a certain percentage as commission on the overall turnover made by them and their team. Network Marketing enables the company to reach its potential customers that it might not otherwise be able to reach with a traditional online or offline marketing strategy.

Network Marketing, also known as Multi-Level-Marketing is actually a part of the Direct Selling Industry. Direct Selling companies remove the traditional distribution channels in between the consumers and sell their products directly through their independent representatives. In this industry, a person can be a consumer, distributor or a network marketer. Consumers are the ones who only use the products and services from the Direct Selling Company. A distributor is typically someone who is a consumer and also sells the products and services directly to people and earns a retail commission for every sale he makes. Network Marketer is not only a distributor and must sell products and services directly, but also refers and trains other distributors to sell the products and services and build their own businesses. They not only earn retail commissions but also commissions for the total turnover generated by their entire Network.

This allows people to leverage other people’s effort and earn residual income. So contrary to the misconception, in network marketing, no one is paid for recruiting people, but for the personal sales, one makes or for the overall turnover generated from one’s entire team.

History of Direct Selling and Network Marketing

The origin of direct selling or network marketing industry can be traced back to 1886 with the establishment of Avon. This model of direct interaction with the customers was hugely successful. An entirely new chapter of evolution was induced with the introduction of the multi-level marketing compensation plans (MLM plans) by Nutrilite in 1945. In this compensation plan, the individual representative got the opportunity of building their own business by refereeing new distributors into the business and earning revenue from their own sales and the sales of distributors they enrol.

With its success, many companies adopted the MLM plan, including global players like Avon, Tupperware and Amway. The 1990s saw a growth in the global direct selling market with major players expanding globally and entering newer, promising markets like Brazil, China and India.

Global Industry size

As per the study conducted by FICCI and KPMG, Direct selling is a USD167 billion industry globally. Even though the industry grew at a low rate of 5.4 per cent in 2012, due to global economic slowdown, as compared to the overgrowth rate of 19.7 per cent in 2011, the long-term growth projection of the industry remains robust.

Industry size in India

As per KPMG – FICCI report, the Indian market for direct selling or network marketing industry was estimated at Rs.7, 500 crores in 2013-14. It forms around 0.4 percent of the total retail sales in the country. This figure is still far lower than other comparable economies (one-half of direct selling market size of China and one-tenth of Malaysia). As per the reports from FICCI – KPMG Direct selling is likely to reach Rs.64,500 crore billion in India by 2025.

Challenges In India

In India, there are no laws or a regulating body for network marketing or Multi-Level-Marketing (MLM) business, hence, subjecting this industry to frequent criticism and lawsuits. The only law that India currently has is The Prize Chits and Money Circulation Schemes (Banning Act) 1978.

To summarize what the Act says, in simple words, is that the Government legally bans any such schemes wherein the members are paid to recruit members, with no significant products or services to buy or sell and where there is a considerable amount of money collected from people just in exchange for a promise of future returns.

With no proper law in place, this industry is often targeted with lawsuits of scam and fraud. Even companies which pay proper taxes for the turnover made by the business are unfairly targeted and scrutinized. The important point to be noted is that all earnings of the independent representatives are also taxed at the sources by the Government and yet the same company face problems in its operations in India and have to fight lawsuits in the courts for years without any results!

The number one issue that is impacting the growth of the direct selling industry in India is the lack of clear legislation that gives clarity and regulates the activities of the direct selling industry. In the absence of such a law, some authorities, have confused or have formed a view that direct selling companies are covered under the provision of the Prize Chits and Money Circulation Schemes (Banning) Act, 1978. The truth be told, this Act in its current form, cannot distinguish between a genuine direct selling company from fraudulent activities such as the pyramid or Ponzi schemes. An amendment in the Prize Chits and Money Circulation Schemes (Banning Act) will create a favourable legal environment for the industry thereby protecting individuals.

In India, the regulatory environment is also another challenge for the direct selling industry. Because of lack of legislation, often consumers complain is registered under the Prize Chits and Money Circulation Schemes (Banning Act) and are treated as a criminal offence, leading to arrests of key officials, individual representatives, offices getting sealed etc. Such situations send a negative message regarding the business operating environment in India. Many direct selling companies that operate in India face many operational problems, challenges, the allegation as well as media assassination. Companies like Mary Kay wounded up its Indian operations in 2013 citing regulatory environment as one of the reasons. At the point of time, Mary Kay had 2.5 million distributors in about 35 markets globally. In India, it had about 4,500 beauty agents and four third-party warehouses. Amway chairman and CEO, William S Pinckney, was also arrested in 2014 by the Andhra Pradesh Police based on a complaint of alleging unethical circulation of money through Amway’s operation. Other companies like QNET and the likes have also been in the news for illegally extracting money from people based on complaints registered under the Prize Chits and Money Circulation Schemes (Banning Act).

In this light, it is also very important to understand that these companies are the same companies who globally function in markets with very strict direct selling and consumer protection policy like the USA, UK, Malaysia, Singapore, Vietnam, Dubai to mention a few. It is therefore of paramount importance that the Direct Selling companies and the government together find a legislative solution that will clearly differentiate a legitimate direct selling business from frauds and Ponzi schemes.

The need of the hour is an amendment to the Prize Chits and Money Circulation Schemes (Banning Act). Direct selling industry did not even exist in India until the early 1990s and to expect that a law passed in 1978 will do justice to the industry is completely unfair. The Act was never intended to regulate direct selling industry, but the misrepresentation and misapplication of this Act has given the investigating authorities the power to seize, seal and arrest on receiving any complaints. This has proved catastrophic for the direct selling industry. Hence the importance of amending this act to clearly define a “pyramid schemes” and distinguish them from legitimate direct selling companies cannot be undermined. Besides this, it is also important that the Government pass new and separate legislation on direct selling. Many countries like Malaysia, Vietnam, South Korea, Indonesia, Japan, Singapore, Vietnam, and even Bangladesh have enacted a law for direct selling which has helped them in multiple ways.

Separate legislation for the direct selling industry will not only clear the blurred lines between ethical industry players and impersonators but will also help in winning back the confidence of the consumers. As for the industry, it is in double jeopardy at the moment—corrosion of faith and an identity crisis.
Fundamentals Of Active MLM-Network Marketing

Multi-level marketing is certainly a paced up procedure to make good income. It employs the use of a matrix system. The matrix systems can either be a 2-matrix, 3-matrix, 5-matrix, and 7-matrix. There is commission paid to all the participants in this network.

The descriptions for such marketing and networking mediums are as follows:

For any interested individual who wish to start multi-level marketing does not need to have any business experience.

The individual starts the network as a representative or independent business owner or an executive marketer.

The primary investment is not fixed. It could be any expected or unexpected amount.

The representative or the owner must have a webpage with all the required informative contents such as business plan, percentages on commission as regards each level of referrals, essential training for acquiring good amount of traffic and so on. Participants must be reliable, hardworking and purpose driven to achieve great success with network marketing.

The multi-level marketing should be treated as a real business and not as a sideline venture. There must be logical and effective communication among the participants.

Non- challenging attitude must not be encouraged. Commitment is necessary.

Participating in seminars, symposiums and workshops regularly keeps updating about the recent information’s and changes. It is a good way to acquire skills and strategies.

To develop more multi-level marketing techniques, studying about the other MLM organizations can provide effective results. For new participants it is very important. For illustration, the format described below can work for new entrants.

First 7 days: Making a list between 100-500 contacts.

First 20 days: Planning and organizing first business meeting with those contacts.

First 40 days: Employing first three business owners to help in establishing network.
Multi-Level Marketing In India
Our current world is in the phase of multi-level marketing. The opportunities in such marketing have increased for prime as well as an alternative revenue source. Multi-Level Marketing is providing all sorts of inventory for establishing a business. In an MLM person has control over the economy which helps them in achieving better results.

By the end of the week almost 1 million people are looking for multi-level marketing and relevant opportunities. The reason for that is too many people are losing their jobs and their investments. People are insecure and holding a feeling of losing their savings. This marketing scheme has emerged as a global approach to get relief from all sorts of crisis and improving financial standards.

MLM delivers a plan and a platform for detailing and supplying goods. Business gets an idea to present the benefits and usefulness of the product among a huge population. It helps in figuring the real knowledge about the market situation and product activity.

To establish network marketing in India few important guidelines has been presented which can help in the growth of any networking business.
- Be action oriented.
- Choose the right company.
- Create your unique style.
- Stay positive to generate positive results.
- Read and follow successful marketers.
MLM in India has developed a huge space and has shown tremendous results. Internet has played a useful part in marketing. The young generation of India being tech savvy and compliance with network marketing has resulted in making this country as high tech hubs in the network industry of the world. Anyone from the globe if practicing networking businesses then India is definitely on their list. Throughout the globe, many people are involved in networking for improving business prospects.

Many in the country who started network marketing as an alternative income mode temporally, made it permanent and prime mode of income.

Mul marketing is assisting many lives and turning normal lives into entrepreneurs, good marketers and leaders.
Strategies for Leading in Multi-Level Marketing

There is no doubt for Multi- Level Marketing being full of risks and uncertainties. The reason for that is not engaging with the proper marketing structure and not following the adequate strategies. Generating leads and constant productivity in an MLM needs focus on this business exposure. The ups and downs in MLM and Network Marketing can be eliminated easily when the required strategies are processed.

(more…)
The Secret to become Top Recruiter in Network Marketing Business

The title of this posts seems so catchy, isn’t it? You must be wondering that today you might get the secret to make a huge team for your network marketing business in very less time. Let’s be very clear & not be fooled by anyone that there is a short cut to success. No one has the magic wand for you where you can create a big team in network marketing business overnight.

Recruiting people for your network marketing business is one of the important skill you must have so that you are not dependent on your existing team. Whenever you feel a group of people in your team are not performing you can always fill in more fresh blood there & generate more volume.

How to Recruit more people?

The secret to recruit more & more people in your team is quite simple:

Talk Less, with More People

This is what I have learnt in network marketing business. This is the thumb rule in the industry.

If you want more people to join your team, show the plan to more people,

If you want more n more people to join, show the plan to more n more people,

If you want more n more n more n more people to join, show the plan to more n more n more n more people.

Network marketing like any other business works on a simple principal of – NUMBER GAME! More number of people you will expose your business to, more number of people are expected to get associated with you. If you are sharing your business with few people, few people will get associated with you.

So the secret is not to worry much about the conversation rate, but to focus on increasing the number of prospects with whom you are sharing the business opportunity.

Follow 5 SW’s to Recruit more in network marketing

Some Will (join),

Some Won’t (join),

So What,

Someone is Waiting,

So let’s Work.

If you sit down after showing the plan to few people & you are not touching more & more people every day, you are making a big mistake. You must not stop. Keep the numbers rolling.

But obviously whatever business activity you do it must be done efficiently. Here’s how you can give effective presentation.

From where to get Prospects to Show the Plan everyday?

Obviously to share your business opportunity with new prospects everyday you need new prospects. Sooner or later your existing Hot / Warm market list will get exhausted. But make sure you exhaust your list by showing the plan to each & every person not by prejudging in your own mind whether they will join or not.

The killer technique is to learn the skill of Prospecting.

Prospecting simply means talking with people wherever you meet them, building a good rapport with them, by having telephonic conversation, exchanging nice sms, getting connected on social media. Once the prospect is turned from cold to warm, you can judge what can be the hot button or the compelling reason for the prospect to join your business.

Till here you have identified the need of the prospect, now tell the prospect what he needs. Make him realize & then give him the solution how your business can help him.

This way you can get great conversations. If you learn the skill of prospecting you have unlimited possibilities in network marketing industry.

How to Generate Online Leads for Network Marketing business ?

Not only face to face prospecting is important, you must also learn how to generate endless leads for your business using the power of internet.

· Facebook

Today millions of people are there on facebook & many of them are addicted to it. Facebook is without a question one of the great platform to generate leads for your business by interacting with online users. You can even use facebook groups to post some short promotional message & not to forget facebook page that helps you in making a brand for yourself.

· Linkedin

I always knew there are millions of professionals on Linkedin but I was wondering how to effective use this social media tool to generate leads for the business. Recently while exploring more about it I discovered Linkedin groups work great. You can simply post some promotion content there & you get great response from the people who have joined the group. But make sure not to spam. Even you can send a nicely drafted inbox message to the people you are connected with.

· Youtube

If you can create some video & share good value in it, certainly you will get good leads from youtube. The advantage of using youtube is as it’s owned by Google & youtube has good pagerank so it’s video’s can be easily reflected in google search results.

· Skillpages

Few months back I came across this fantastic website where people from different, all skills are there. It’s a great platform for people who are looking for a particular profession where their skill set is required & even helps the business owners to find people who have the required skill set.

Using above mentioned techniques I am able to generate endless leads for the network marketing business & till date I don’t feel that I am short of leads. And I haven’t spent a dime to generate leads online.

To Conclude

The secret to become top recruiter in network marketing business is to share the business with as much people as possible. And to do that you obviously need more n more people in your list, that you can get by doing prospecting & generating leads online for your business.

Your Turn – Share you knowledge

Comment below & let us know how the above post has helped you? And what are the techniques you use to do prospecting & leads generation ??
3 key factors to creating your own success in Network Marketing

3 key factors to creating your own success in Network Marketing.

If you are working in Network Marketing then you’ll know you are working in an industry where there literally is no ceiling to the success that you can achieve. The only limits are the ones you place upon yourself.

Your level of success is defined by you and how quickly you get there is also up to you.

That’s why it’s so important not limit to your marketing activities to ‘what you know’ or ‘what you are familiar with’ but to think ‘unlimited’, to be proactive and take responsibility for your marketing and business activity from day one.

Here are 3 key factors to taking control of your marketing & ultimately taking control of your success. (more…)